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NewsCactus Blog

online communications – marketing, public relations and advertising

Archive for November, 2008

Web sites are invaluable during times of crisis

In its most recent CEO survey, PRWeek reported that 70.5 percent of CEOs cited their Web site as the most effective means of communication during a crisis.

31 percent cited a company blog.

Having a corporate newsroom augments information on a Web site and certainly better positions a company to respond to information, and misinformation, in times of crisis.

This mirrors the digital trend away from printed resources to online resources.

An online newsroom is a pivotal piece of the online data puzzle.

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Press release distribution now or scheduled for the future

Another cool feature of the NewsCactus online newsroom solution is the user’s ability to upload a press release now and choose from three distribution options:

  1. Publish the press release immediately
  2. Schedule the press release for future distribution; just specify the appropriate day and time
  3. Save the release as a draft to come back later and polish it up

A value-added service at NewsCactus is the ability to distribute your press release directly to your target media list through eNR Services.

NewsCactus truly puts the power of publishing online in the hands of the professional communicator without relying on IT to get the job done.

Check out all the features and services offered by NewsCactus.

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